Tuesday, 24 November 2009

Rough Cut Feedback

After submitting a first draft, we received feedback. This was completed by the teachers and other members of the class on what they liked about the video and what they thought we needed to do to improve it. After looking at the responses, it would appear that there was a few recurring suggestions, therefore when working towards our finished product, we will use the key suggestions, to help us progress to a higher quality video.

The first point, I felt was of great significance, was to reduce the length of each shot. By shortening the duration of each clip, it would mean the footage will sustain the fast pace rhythm of our chosen song, which conforms to Andrew Goodwin’s theory that in a music video there must be a relationship between the music and the visuals.

Another way we could improve, which has been suggested in the feedback, was to make sure the performance footage was in synchronisation with the song. I felt this was the most vital change we had to make to our video because without this, it would not appear to be a professionally made product. To achieve this change and make the song look like it is being played rather than mimed; it will require the clips to be edited more carefully in ‘Adobe Premiere’.

Some of our ideas gained some positive comments. These included the locations we decided to shoot both the narrative and performances sections in, the costume and props used and several camera angles we used. The first being a close-up tracking shot of the poker chips being pulled towards the winning player in the narrative segment and the second, an over-the-shoulder shot of the drummer during the performance piece. Due to their popularity, these will all be included in the final draft of our project.

The final piece of advice I believe will help us accomplish a successful music video, is to use a wider variety of shots, including more close-ups of the vocal lines, drum beats and solo riffs in the performance section. By doing this, it will allow us to begin to work towards our first point of cutting down on high duration clips, because we will have more material to choose from.

Although, each piece of advice we received can be used to great effect, I think that to achieve the best result possible, all three must be combined with the existing ideas we gained compliments for.

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